Capital One - Venture X Travel Card

MARKETING

Direct Mail

WHAT CAUGHT MY EYE

The envelope had an irregular shape and was made of a textured and sturdy stock that ensured that it stood out visually and physically when I went through the mail.

THOUGHTS & DID IT WORK? 

I do really like this. I get so much junk mail and the look and feel of this made it stand out from the crowd. It ultimately didn’t work, though, because I already have a Capital One Venture X card.